At Bloomz, we take your privacy very seriously and we have taken every measure so you rest assured your information and your experience at Bloomz stays safe and private.
As with previous versions of our policy, we include a small summary to the right of the text, so you can easily browse and learn about our commitment to your privacy and security.
Like many other internet-based services, Bloomz needs to collect some information from our users and their usage so we can provide you with the high-quality experience you expect from us. Rest assured, we make every reasonable effort to ensure that our app(s) and service(s) are secure and private in accordance with our promise and our policies. The information we collect (whether through our own means or through trusted third parties, as explained below) can be in the form of:
We collect personal information when you register through any of our platforms: website, mobile, or tablet applications (collectively, our "service(s)”, or our “app(s)”). Personal information is any information about you that is personally identifiable—such as your name, address, email address or phone number.
If you send email invitations to friends or family to join your Bloomz network, those email addresses are, in some instances, also collected.
Other information that is stored in our service when either parents or teachers use our apps, includes but is not limited to: School and class information, including name and address, the student(s) name(s) or age(s), as well as the information sent over the service, including messages, announcements, alerts, images, events, portfolio items, behavior points or similar.
Some states or local school districts may require administrator approval and access to the data for services teachers or students use. It is the obligation of the teacher signing up for an individual account to obtain those permissions/authorizations. Bloomz can provide access to administrators through a school account which they can contact us to create.
Automatically Collected Information
When you use any of our services and apps (web, mobile or other, including when you open our email notifications) we, or our authorized third party service providers (explained below), may also collect information relating to your devices—including your device type and model, operating system, browser type, unique device identifier, IP address, device address or ID, mobile phone number, mobile network carrier, location, event information (such as application installations), and/or the web pages or sites that you visit just before or just after the service, the pages you view on the service, and the dates and times that you visit, access, or use the service.
We may also automatically record certain information from your web browser by using different types of technology, including "clear gifs", “cookies” or "web beacons." This information is gathered for all users.
Information from Other Sources:
We may also, at your direction, source information from third party Student Information Systems, Learning Management Services or associated 3rd party connectors (e.g. Clever, Google Classroom, others) and/or other services you connect to our service (e.g. Facebook Connect, Twitter, others). that provide a mechanism to expose information you or the school have provided to such third parties through the use of an application program interface (API), At your request, we may also source personal information from third-party, including information that may not otherwise be publicly available.
Cookies and Similar Technologies
We use your information for the following general purposes: to operate, maintain, and improve our services and apps, to contact you, for internal business purposes.
We use third-party information you provide to us solely to provide services you specifically request.
We also use the information that you provide and that we collect to understand and analyze the usage trends and preferences of our users, to improve our product, and to create new features and functionality. Some reports about usage by the members of a group are also displayed to teachers and school or group administrators to provide them with analytics they can use for decision making.
We may use your information to personalize our services, such as remembering your information so that you will not have to re-enter it during your visit or the next time you visit the apps and serve you relevant content, and information; monitor and analyze the effectiveness of our services; monitor aggregate site usage metrics such as total number of visitors and pages viewed; and track your entries, submissions, and status in any promotions or other activities.
We will never use students’ personally identifiable information, or collect, use, or share such information for any purposes beyond the authorized educational or school purposes, or as explicitly authorized by the student or parent. We will never target advertisements to students or sell students’ personally identifiable information to third parties for any purpose.
We do not sell or disclose personally identifiable information to nonaffiliated parties except in connection with our services and the operation of our business as explained in this policy and our terms of service.
When you invite recipients to join our service, we may contact them regarding our product and service, using an appropriate form of communication. If they would prefer not to receive our communications, they may opt-out using the "Unsubscribe" or "STOP" instructions contained in those communications. We will not use the email addresses that you enter through email invitations, or your address books through any of our apps to send marketing communications to your friends and family, unless they sign up for an account on their own and accept our terms and services.
When a teacher invites parents to join their classroom on Bloomz via our SmartInvite feature in our apps, the emails entered in the invitation will automatically be opted-in to classroom communications via email. We do this to ensure parents who do not want or know how to create an account do not miss important updates from the teacher. Recipients can always opt-out by using the "Unsubscribe" instructions in those communications.
When a teacher, parent or student signs up for our service as part of a classroom or school, some information might be displayed to others in the classroom and/or the school (such as your name and your belonging to a class, as well as anything you post as part of your public profile, but not your email addresses or phone number, except to the teacher or administrator of the school/classroom).
Your accounts also contain a calendar where you can store events and other key dates and details about friends and family. We may send you email reminders of the personalized dates you have entered in this calendar.
You may decline to share certain personally identifiable information with us, in which case we may not be able to provide to you some of the features and functionality of the service. You may update or correct your profile information and preferences at any time by accessing your account preferences page through the service. Please note that while your changes are reflected promptly in active user databases, we may retain all information you submit for a variety of purposes, including backups and archiving, prevention of fraud and abuse, and analytics.
You may, at your discretion, provide suggestions, comments or other feedback to us with respect to our products and services. We have no obligation to pay you for your use of any hardware, software or services, or for any feedback you provide, and we may use, share and commercialize your feedback for any and all purposes, at no charge.
We do not sell or disclose your personally identifiable information to nonaffiliated parties except in connection with our services and the operation of our business as explained in this policy and our terms of service.
We may disclose your personal information in the following ways:
With the addition of student accounts, our service is expanding to serve all school and classroom communication, whether it’s parents, students or staff. We believe it’s of paramount importance that parents and guardians know how their students’ information is used, and that they have the ability to consent to the use of that information.
The Children’s Online Privacy Protection Act (COPPA) protects the online privacy of children under the age of 13 and requires Bloomz to obtain parental consent or notice prior to the collection, use, and disclosure of that child's personal information. Due to these regulations, we require that teachers or schools get parental consent before using our service with children who are under the age of 13. Parents can withdraw consent for the further collection of their child(ren)’s information at any time. If you are aware that Bloomz is collecting information from a student without parental consent, please contact us immediately at email@example.com and we will take action according to this policy and our terms of service.
There are a number of ways in which teachers or schools can obtain parental consent:
Bloomz obtains parental consent directly from a child’s parent if the parent (and not the teacher) sets up their child’s account, or if a student creates his or her own account on Bloomz, after receiving an invitation from their teacher.
NOTE: Schools in different countries and communities have different regulations and approaches, and Bloomz cannot advise you on compliance with the laws applicable to your school. You should obtain any parental consent that may be required by your school (including for COPPA and FERPA) in a manner that complies with the laws of your jurisdiction.
We will only retain your information for as long as it is necessary for educational purposes or legal obligations, or to provide the Service for which we receive or collect such information. Unless required by law, our data retention policies include:
At Bloomz, we want all teachers and parents to have better communication without exception. This is why we provide a free alternative for teachers to create a classroom and start communicating with parents and students. Because of the large cost associated with these accounts (the majority of our users) we work with third party brands to sponsor these classrooms and help cover those costs. To be clear:
Sponsorship of free accounts or “ads” are from family-friendly brands and sponsors that help cover the costs to support these classrooms. No personally identifiable information is shared with sponsors. Only aggregated, non-personally identifiable information like number of impressions and clicks is sent back for tracking. These sponsorships are only offered based on grade level and geographic area. No advertising from sponsors will be shown to students in our apps — only to parents, teachers and administrators, if at all.
We use certain physical, managerial, and technical safeguards that are designed to improve the integrity and security of your information. As is the case with other online services, however, we cannot ensure or warrant the security of any information you transmit to us or store on the apps and you do so at your own risk. We also cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. If we learn of a security systems breach, then we will attempt to notify you electronically and post a notice in our app so that you can take appropriate protective steps.
Similarly, although we may allow you to adjust your privacy settings to limit access to your information, please be aware that no security measures are perfect or impenetrable. We cannot control the actions of other users with whom you may choose to share your information. Therefore, we cannot and do not guarantee that information you post on the apps will not be viewed by unauthorized persons. We are not responsible for circumvention of any privacy settings or security measures contained on the service. You understand and acknowledge that, even after removal, copies of information that you have posted may remain viewable in cached and archived pages or if other users have copied or stored such information.
In our Privacy and security pledge, you can find our general practices related to data security and integrity. In addition to these, we have established a comprehensive data security program with recurring internal and external audits to ensure the confidentiality, security, and integrity of all personal information collected, including that from school personnel as well as parents and their students.